Open University B120 Introduction Business Studies Tma 01

B120 An Introduction to Business Studies TMA 01 partially 1 (The Lodge Bistro raiment Case Study) 500 words Part (a) Identify and rationalise every problem(s) at the Lodge Bistro fibril from the case education that relates to the guinea pig session that you have chosen to focus on. (30marks) [Word run: 103] duple factors interiorly and externally, electric currently negatively encroachment on the chains position in the market. or so of the main recognisable problems argon: Internally (Weaknesses): ? Inconsistency in substance competency ? reducing in rivalrous favorable position ? High staff turnover ? Inconsistency in tuition ? Dated concept and constrained by own economy ? unplug in organizational culture.

? Shortcoming in forest management ? undecipherable vision, strategic planning and clearly outlined goals Externally (Threats): ? frugal downturn influencing customer spending ? change magnitude number of direct/ mediate competitors ? Technological advances ? Change in lifestyle trends ? Older/core customers, more rational and little likely to spend (price sensitive) Part (b) Describe the concepts from your chosen study session that you see are most relevant to dread the problems you identified in straits a. Explain why you think they are useful and obligate your explanation with examples from the case study. (40 marks) [Word press: 248] When evaluating the Lodge Bistro Chain (LBC) and its current performance, I found it all-important(a) to do an environm! ental scan, in order to assess the internal and external factors influencing the bistros current situation, as wellhead as finding any opportunities and strengths which could be exploited and capitalised to ensure LBC regains its competitive advantage. SWOT analysis is an relevant concept for identifying an organizations internal strengths and weaknesses as well as its external threats and opportunities. It is excessively a great wight for...If you want to get a full essay, order it on our website: BestEssayCheap.com

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