Marketing Strategy: Define marketing, discuss some of the processes used, and how companies have used marketing to their success.

If you would run through asked me a few years past what market place is, I would have told you that it was someone just nowton their product on you, whether you needed it or non, that it is a passel of salesman, commercials and ads put unitedly to sell you a product. But I would have been harm even thence. Todays change has changed, salesmen arent as pushy, and precise few behave knocking at your door anymore. merchandise has become a much broader term, and the marketplace has become a global revere known as the internet. . Although, advertising is a large break dance of marketing, it is only a part. opposite parts include market research, media planning, public relations, pricing, distribution, customer support, sales strategy, and community involvement. All of these elements must(prenominal) not only croak independently, but also work together toward the bigger goal (Lake, 2006). In the following paragraphs I will try to define marketing, prove some o f the put to workes used, and how companies have used marketing to their success. Defining Marketing Simply put, marketing is about creating and keeping customers profitably. It is a process that starts with identifying customers finding out about their needs and indispensablenesss, unified what your course fuel offer with what your customers want, and then effectively communication and selling to the pose customers while keeping them satisfied. Let us not forget that we are trying to create measure for, and form strong kins with customers so in return we can gravel value from them (Armstrong & Kotler, 2007). The Plan; Matching reaping with Consumers In develop marketing plans, businesses are now trying to target self-made matches between their products or service and the customer, this is called selective relationship anxiety (Armstrong & Kotler, 2007). Once they have the customer they then want to maintain... If you want to get a full essay, enounce it on! our website: BestEssayCheap.com

If you want to get a full essay, visit our page: cheap essay